What I do
I don't study it. I get inside it.
I don't arrive with a methodology, spend three months on a diagnosis, and hand you a report. I
get into the problem with your people and start moving. Action produces information. Information
changes what we think the problem is. We adjust, act again, and find the path that actually
works.
I'm not exclusively a consultant, a strategist, a coach, or a fractional executive. I'm an
operator — the builder when building is required, the advisor when advising is, the trainer when
your people need to learn it themselves.
Important initiatives rarely fail neatly inside one function. A strategy problem turns out to be
an organizational problem, which turns out to be a product problem, which exposes a sales
problem. I've built across all of them — product, operations, sales, marketing, international —
so I can move across those boundaries instead of stopping at them.